What is Reputation Management?
Over 10 years ago, I predicted that Google could use quality scoring for organic rankings, and I also proposed a number of ways they could quantify the quality of websites and specific factors that could be vital for this. The recent core algorithm updates and Medic Update over the past year, and publication of the Quality Rating Guidelines, are largely indicating that a business’s reputation is also key to this as well. If you’re interested in how this all may function, read on.
Google Quality Rating guidelines seem relevant to recent updates
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